It is a proven fact that niche content has a place on the Internet. Cuesport TV is pretty much that niche content, insomuch that we focus on smaller, less publicized tournaments and pro-ams.
I was thinking on my journey to Newport yesterday for the TCC Snooker Pro-am (as I often do whilst driving!) that perhaps Cuesport TV is not niche enough.
Would we better serve our audience if we seperated our content further?
What I essentially mean by this is that snooker is very different to English pool and likewise American pool. I do not just mean by the make up of the games, that much is obvious, but more down to the audiences that the content serves.
English pool players and fans are not likely to follow snooker videos or the live snooker that we offer. By the same token snooker fans are unlikely to follow the pool video content that we make available.
I am considering splitting our video content into two brand new, smaller channels in addition to the main one. Snooker TV and Pool TV.
Does anyone have any thoughts on this? Am I right or wrong in my assumptions?
I think you are right. It is up to you. Would it be clear that Snooker TV, Pool TV and Cue Sport TV are the same? Would it be easier to keep to one channel?